Sprint 01 · Flow Intelligence · one week
A clear position in one week.
For teams whose marketing is ready for one clear story. Together we settle what you claim and why buyers believe it, so every agent after this speaks with one voice.
Sprint 01 of five · the Flow Engine · Previous: Sprint 05, Measurement agent · Next: Sprint 02, Search agent
What your team gains
Every agent starts from the same page.
Every agent reads this before it writes a word.
Illustrative layout. Yours holds your real claims.
Six deliverables. One week.
Fixed scope, built with your team, all inside the week.
- 01Claims register
Every public claim, with its evidence and status.
- 02One-page positioning
Category, ICP and the core message.
- 03Message architecture
Mapped to each buying role.
- 04Competitor claim map
What rivals say, and the space they leave open.
- 05Homepage hero
Rewritten against the new position.
- 06First two channels
A 90-day recommendation.
How the week runs.
Three checkpoints in one week.
- Read
I study your site, materials and market, then we talk for 30 minutes.
- Draft
We work through the claims register and positioning page: you mark up, I revise.
- Hand over
Final documents, hero copy and channel plan, written for your team to own.
Feeds the AI-search and Content Engine sprints. With the claim settled, every page and post knows what to say.
Evidence.
The method behind the enterprise go-to-market case study, sized for your business.
Questions.
What happens in the first week of the positioning sprint?
The written scope comes first: your positioning and message assessed in writing, gaps ranked. Then we build every deliverable here with your team inside the week, closed by a documented handover.
Do I need to hire anyone to run this afterwards?
No. Your team runs the system monthly with a human review, and the handover shows exactly how. Prefer Flow to run it? Running the Flow Engine monthly covers that.
How is this different from buying the same work from an agency?
The marketing engineer builds it with your team, on a scope and week fixed upfront. Everything is documented and portable, so it stays yours, outside any retainer.
Let’s start the positioning sprint.
Fixed scope, one week. If another system fits better, Flow will say so and we start there instead.
A short form. I reply personally.