Selected work
The machine, and the parts I built.
A strategy aims it, demand engines fill the pipeline, and software runs it. Flow does all three, and every part is open to inspect.
Strategy.
Where to play and how to win. The plan that aims the machine.
Three demand engines, one pipeline, one launch.
Positioning, message architecture and three engines feeding one pipeline, sequenced toward a single launch. Built as a navigable deck.
Read the case studyA pricing strategy, built as a working model.
Cost, customer value and elasticity resolve to a profit-maximising price with the Lerner rule. Strategy you can click.
Try the live modelDemand engines.
The systems that fill the pipeline: get found, get in front of buyers.
One book PDF in. A month of posts out.
A content engine with a codified brand voice. Every line passes a Voice Law before it ships, so it reads human. Packaged as a reusable skill.
Read the case studyA benchmark that qualifies while it helps.
A self-serve AI-readiness diagnostic that scores a company's maturity and hands back a tailored read. Useful first, lead second.
Take the benchmarkCited by the machines, by design.
Scores citability, audits AI-crawler access and generates schema, so a brand is cited by ChatGPT, Claude and Perplexity. Running on this site.
Read the case studySoftware opens the door. A person closes it.
Enrichment builds the list, automation runs connection and follow-up inside safe limits, and the moment a buyer replies a human takes over. Five campaigns, keyed to how each buyer was sourced, landing in one measured pipeline.
Sanitised case. Full walkthrough on request.Built to ship.
Proof the strategist writes the code. Real software, shipped solo.
Latticework. A mental-models app.
Daily wisdom, recall drills and a decision journal on a tested logic core with CI.
View repositorySocial Media OS. Publishing as an operation.
Plan once, adapt per platform, publish on schedule. The distribution half of the content engine.
View repositoryWant this machine built for you?
This is what Flow AI does: the strategy, the engines, and the systems that run them.