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  <title>Flow AI · Amber Lan</title>
  <subtitle>AI marketing transformation, engineered end to end. Guides, case studies and working notes from Flow AI.</subtitle>
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  <link href="https://www.flowai.co.nz/"/>
  <id>https://www.flowai.co.nz/</id>
  <updated>2026-09-10T09:00:00+12:00</updated>
  <author><name>Amber Lan</name></author>
  <entry>
    <title>AI marketing statistics for Australia and New Zealand, 2026</title>
    <link href="https://www.flowai.co.nz/blog/ai-marketing-statistics-australia-new-zealand.html"/>
    <id>https://www.flowai.co.nz/blog/ai-marketing-statistics-australia-new-zealand.html</id>
    <updated>2026-09-10T12:00:00+12:00</updated>
    <summary>Sixty-two statistics on AI adoption and AI marketing among small and medium businesses in Australia and New Zealand, plus AI search behaviour and reported time savings. Every figure linked to its primary source and free to quote with attribution.</summary>
  </entry>
  <entry>
    <title>AI marketing transformation for small business: the 90-day roadmap</title>
    <link href="https://www.flowai.co.nz/blog/ai-marketing-transformation-small-business.html"/>
    <id>https://www.flowai.co.nz/blog/ai-marketing-transformation-small-business.html</id>
    <updated>2026-09-10T11:00:00+12:00</updated>
    <summary>A phased 90-day roadmap for a small business marketing department: what changes in positioning, search, content, social, outbound and measurement in each 30-day block, what stays human, and the five mistakes to skip.</summary>
  </entry>
  <entry>
    <title>What is an AI marketing agent? A definition for small business</title>
    <link href="https://www.flowai.co.nz/blog/what-is-an-ai-marketing-agent.html"/>
    <id>https://www.flowai.co.nz/blog/what-is-an-ai-marketing-agent.html</id>
    <updated>2026-09-10T10:00:00+12:00</updated>
    <summary>An AI marketing agent reads your business, decides what to do next, produces the work and ships it under human review. What that means for a small business, the ten marketing jobs it covers, and how it differs from marketing automation, ChatGPT and an agency.</summary>
  </entry>
  <entry>
    <title>How much does AI marketing cost in Australia and New Zealand? (2026)</title>
    <link href="https://www.flowai.co.nz/blog/ai-marketing-cost-australia-new-zealand.html"/>
    <id>https://www.flowai.co.nz/blog/ai-marketing-cost-australia-new-zealand.html</id>
    <updated>2026-09-10T09:00:00+12:00</updated>
    <summary>Sourced 2026 price ranges in AUD and NZD for five ways to run marketing: tools you run yourself, a freelancer, an AI marketing agent, an agency retainer, and an in-house hire.</summary>
  </entry>
  <entry>
    <title>AI Marketing for Small Business in NZ: The Complete Guide (2026)</title>
    <link href="https://www.flowai.co.nz/blog/ai-marketing-for-small-business-nz.html"/>
    <id>https://www.flowai.co.nz/blog/ai-marketing-for-small-business-nz.html</id>
    <updated>2026-08-20T14:00:00+12:00</updated>
    <summary>What AI marketing actually covers for a NZ small business, what it costs against an agency or a hire, a week inside a running system, the mistakes to skip, and a starting checklist.</summary>
  </entry>
  <entry>
    <title>Three demand engines, one pipeline, one launch</title>
    <link href="https://www.flowai.co.nz/work/enterprise-gtm.html"/>
    <id>https://www.flowai.co.nz/work/enterprise-gtm.html</id>
    <updated>2026-08-20T12:00:00+12:00</updated>
    <summary>A complete go-to-market system for an enterprise AI platform: outbound, inbound, and partnership engines feeding one measured pipeline, designed and operated by one person.</summary>
  </entry>
  <entry>
    <title>A content engine with a codified voice gate</title>
    <link href="https://www.flowai.co.nz/work/content-engine.html"/>
    <id>https://www.flowai.co.nz/work/content-engine.html</id>
    <updated>2026-08-20T12:00:00+12:00</updated>
    <summary>One source document in, a month of platform-native posts out. Every line passes a codified voice audit before it ships. Clean-room code public on GitHub.</summary>
  </entry>
  <entry>
    <title>Built so the machines cite you, not just rank you</title>
    <link href="https://www.flowai.co.nz/work/geo-seo-toolkit.html"/>
    <id>https://www.flowai.co.nz/work/geo-seo-toolkit.html</id>
    <updated>2026-08-20T12:00:00+12:00</updated>
    <summary>geo-seo-claude: citability scoring, AI-crawler analysis, and schema generation, so a brand gets cited by ChatGPT, Claude, and Perplexity. Running on flowai.co.nz itself.</summary>
  </entry>
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